Eero Hietala

Membership: Regular Member

Country: Finland
Languages: Finnish, English, Spanish, Swedish (also some Italian, German & French)

Biography

Eero began his career as a print journalist and later hosted his own talk show on Finland’s public broadcaster, YLE, for several years.

In 2003, he co-founded the production company Aito Media, which grew to become one of Finland’s largest. Aito produced content across nearly every genre, including reality, fiction, studio entertainment, and branded content, delivering approximately 20 series per year.

Through a series of mergers and acquisitions, Aito Media was acquired by Content Media in 2013, then by Kew Media and Lagardère Studios in 2017, and finally became part of Mediawan in 2020. Eero exited the company in 2021 and went on to found Take Two Studios.

He currently runs the company alongside Sara Norberg.

Filmography

Selected Filmography

Fiction

• Dirty Snow “Lahti 2001” (2023, period drama series)
• Specials “Erityiset” (2021, teen comedy series)
• Lakeside Murders “Koskinen” (2020–2021, crime series)
• Mother-in-Paw “Ei Haukku Haavaa Tee” (2020–2021, sitcom)
• Pirjo (2018–2020, short-form comedy; awarded Best Short Form Series in Finland, 2018)
• Almost True “Melkein Totta” (2019, comedy series)
• Rescuing Santa “Kadonnut: Joulupukki” (2014, Christmas drama)

Documentary

• Siltsu (2023, profile of a disgraced singer)
• Dirty Snow – The Documentary “Likaista lunta” (2003, exposé of a doping scandal)
• Gaialand (2021, Finnish–French co-production)
• 30 Days (2009–2017, travel series in Russia and neighboring countries)
• EPUT The Movie (2016, profile of a rock band)
• Return to Baghdad (2012, profile of a war correspondent and the president of Iraq)
• Ugly Finland “Ruma Suomi” (2009, architecture series)

Reality and Entertainment

• Sampo & Home Videos (2025, studio entertainment)
• Redneck Auction “Huutokauppakeisari” (2013–present, auction reality)
• Night Patrol “Poliisit” (2009–2022, police reality)
• Finnish Customs “Suomen Tulli” (2012–2015, border reality)
• Blind Date “Napakymppi” (2017–2019, dating show)
• Find My Family “Kadonneen jäljillä” (2016–2019, missing persons reality)
• Gladiators “Gladiaattorit” (2017, physical contest)
• Next Top Model (2017)
• Rich House, Poor House “Rikkaat ja Rahattomat” (2020–present, home swap reality)

Branded Content

• Recipe for Success “Suomalainen Menestysresepti” (2019–present, food innovation series)
• Gas Station Stories “Tankkaustarinat” (2019–2021, gas station reality)

Upcoming Series

• Hildur (2026, Nordic blue crime series; co-production with Sagafilm)
• Helsinki 1939 (period drama about war correspondents; in development)
• Let it Snow (crime series; co-production with Zolba Productions; in development)

Contact

Company: Take Two Studios
Business Phone:+358 50 368 2818
Business Email: eero@taketwo.fi
Business Address: Kiviaidankatu 2 H 
City:Helsinki, Finland
Business Zip/Postal Code: 00210
Personal Phone: +358 50 368 2818
Personal Mail Address: eero@taketwo.fi

Company Overview

Take Two Studios focuses primarily on international fiction, while also being active in documentaries and entertainment. The company has partnered with venture capital firm IPR.VC to support the development of its development slate.