Country: United States
Languages: ENGLISH
Biography
Nick Francis is the Founder and CEO of Casual, a global production group that blends human storytelling, business know-how, and creativity turbo-charged by AI.
Nick previously worked for BBC News and is widely recognised for his expertise in video storytelling, brand building, and corporate communications. He is a founding director of the Casual Films Academy, a charity helping young filmmakers develop skills by producing films for charitable organisations.
He is also the author of ‘The New Fire: Harness the Power of Video for Your Business’ and a passionate advocate for emotionally resonant, behaviorally grounded storytelling. Nick lives in San Francisco, California, with his family.
Awards / Honors
Nick:
IVCA Best Director Gold
2023 Vistage Member Excellence Awards – Impact Award
Casual:
EVCOM UK’s Top 50 Corporate Producers
- 2025 Moving Image Evcom Corporate Top 50 – #1
- 2024 Moving Image Evcom Corporate Top 50 – #1
- 2023 Moving Image Evcom Corporate Top 50 – #1
- 2025 Moving Image Evcom Peer Poll – #1
- 2024 Moving Image Evcom Peer Poll – #1
- 2023 Moving Image Evcom Peer Poll – #1
- 2018 Televisual Peer Poll – #1
- 2017 Televisual Peer Poll – #1
- 2016 Televisual Peer Poll – #1
100+ Global awards for Production Quality and Effectiveness
Clients / Networks
HSBC, PwC, Boston Consulting Group, Avery Dennison, GSK, Adobe, Standard Chartered, Amazon, Hilton, Prudential, Citadel, Bloomberg, Fortune, The TradeDesk, DocuSign, Intuitive Surgical, KPMG, Autodesk, Rio Tinto, Advent International, BMW, P&G, Google, Time, Salesforce, GoDaddy, NBA, BP, Rio Tinto, Siemens, ByteDance
Production Specialties
Brand & Corporate Storytelling
Creative Ideation
Project management
Live action
Post Production
Animation
Mixed Media
Commercials
Corporate
Documentary
Contact
Company: Casual Films
Business Email: nick@casualfilms.com
City: SAN FRANCISCO
Year Joined: 2018
Membership: Regular Member
Company Overview
Casual is a leader in corporate and branded video production, with nearly two decades of proven expertise, a global client base, and a reputation for storytelling excellence. Its ability to combine creative vision with strategic communication has made it a trusted partner for some of the world’s largest and most innovative organizations.
Named the UK’s number one brand video production company for five years, Casual delivers nearly 1,000 projects annually for world-class brands like Adobe, Amazon, BMW, Hilton, HSBC, and P&G.
The adventurous spirit behind its first production – a 9,000-mile journey from London to Mongolia in an old Mini – continues to drive Casual’s growth across offices in London, New York, LA, San Francisco, Amsterdam, Barcelona, Sydney, Singapore, and Hong Kong and Greater China.
